#Circle k $5.99 subscription free

Loyalty programs have been around in the convenience channel for a long time. Burger King launches $5-a-month coffee subscription service – RetailWire.Will coffee subscriptions raise some dough for Panera? – RetailWire.Circle K launches beverage subscription program for $5.99 per month – CNBC.The restaurant chain said that it saw a 200 percent increase in the frequency of visits, a 70 percent jump in food purchases made with the coffee and a 90 to 95 percent renewal rate among those who subscribed to the program.īurger King discontinued a $5-a-month coffee subscription it launched in 2019 after a few months. The Panera program came out of a three-month test in Cleveland, Columbus, Nashville and Raleigh.

#Circle k $5.99 subscription free

The chain continues to promote the subscription plan on its site including a promotion that offers new members three months free and “exclusive rewards” on items bought with their drinks. Cold brew iced coffee, espresso and cappuccino are not included. Panera Bread last year launched an $8.99 a month subscription plan for members of the chain’s MyPanera loyalty program that covers purchases of hot and iced coffee and hot tea every two hours all day long. It is not, however, the only company to offer a beverage subscription plan.

Many of the pandemic-related conditions are now being lifted as a growing percentage of Americans have been vaccinated against COVID-19 and Circle K sees Sip & Save as another means for it to differentiate itself in the minds of consumers. The chain was working on a drink subscription program prior to the pandemic but took its foot off the pedal when the novel coronavirus began cutting into people traveling to work and going to convenience stores.